What is Digital Marketing
Digital marketing, also known as online marketing, refers to advertising delivered through digital channels to promote brands and connect potential customers using the internet and other forms of digital communication.
Benefits of Digital Marketing
Digital marketing uses a range of strategies to reach customers, whether the aim is to tempt them into making a purchase, increase their brand awareness, or simply engage with your brand. Modern digital marketing comprises a broad system of channels, including:
- Social media
- Content marketing
- Website marketing
- SEO (search engine optimization)
To achieve the true potential of digital marketing, marketers must dig deep into today’s vast and intricate cross-channel world to discover strategies that make an impact through engagement marketing.
Check out our Marketing Packages and Plans to get started.
Ad Account Set Up
We will create static social media or video content for your posts or stories on platforms such as Facebook and Instagram.
Ad Account for Facebook and Instagram
- Adding your all business information.
- Adding business page.
- Connecting instagram account.
- Connecting whatsapp.
- Creating one add account.
- Adding payment methods.
Ad Account for Google Ads
- Creating business account.
- Setting account username.
- Designing professional logo and cover photo.
- Optimizing bio.
- Configuring SEO.
- Linking other business pages.
- Setting 30 hashtags and key words.
- Setting automated responses.
- Setting button for direct call or email.
- Setting up filter for unwanted comments.
- Creating 3 static graphic posts.
Marketing Packages
Marketing Campaigns on the biggest platforms such as Facebook, Instagram and Google.
Marketing on Facebook and Instagram
Ad campaigns on Facebook and Instagram.
Advertisement online on Facebook and Instagram.
- Campaign Structure, Ad sets, Ads
- Target audience research
- Ad content creation
- Auction winning Ad creatives
- Compelling Ad Copies with all perspectives approach
- Best call to action (Headline)
- Ad testing: Creative, ad copy, thumbnail testing
- Target Audience research
- Custom, Lookalike Audiences
- Catalogues, Carousel, single image or video
- Ad type recommendations
- Campaign Budget Optimization
Image Ads
Marketing on Google
Ad campaigns with Google Ads.
Advertisement online with Google Ads.
- Set up of a Complete PPC Search Campaign in Google Ads
- Keywords Research (Short & Long Tail) + KW Mapping
- Negative Keywords in order to exclude unwanted traffic
- Single-Themed Ad Groups
- Location Targeting
- Targeting Relevant Audiences & Demographics
- Complete campaign setup
- Attractive Ad Copies
- Ads Extensions "Sitelinks, Callouts, etc"
- Audience Research
- Demographics Setup
- Ad group structuring
- Campaign Strategy Planning
- Recommendations on ad type
- Ad scheduling
- Bid & budget setup
- Ads Optimization
Website Traffic
Ad campaigns to increase the number of visitors on your website.
Sales
Ads that appear in a row of similar products shown at the top of the search results page based upon commercial search intent.
